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Category: "Edward Lapple"

Looking Back at NAMM, the Long View

  02/04/11 20:22, by , Categories: Review, NAMM 2011, Edward Lapple , Tags: dan grigor, edward lapple, namm, namm show, press credentials

It’s 4:58 in the morning, the date is January 16th, it’s my birthday, the start of my seventh decade on this planet and I’m parked three stalls down from the dumpster at the back of the Super 8 motel, 400 yards from the entrance to the Anaheim Convention Center. You might ask, why am I here and why do you care? I’ve ventured to this location to cover the 11th annual National Association of Music Merchandisers Convention for BFMN. This is the once-a-year, west-coast Mecca for the merchandising of all things musical. It repeats on a slightly smaller scale in Nashville each summer.

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